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The Right Way to Price a Handmade Product (Step-by-Step

Details: Pricing handmade items is a subject that puts panic into many handmade business owners. They’ve heard their prices are too low, go looking for a pricing formula, plug their numbers in, and then freak out when they realize what their prices should be.. What you should be pricing your products at depends on so many variables, that you really can’t follow one basic formula to a T.

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How to Create an Entry-Level Product for your Handmade

Details: To get new customers, you must constantly be attracting new people to your business and products. When a shopper is “new” to your business it means they’re not familiar with your brand or products, which makes them less prepared to buy from you. For example, if you’re looking to buy a new necklace […]

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How to Make Handmade Jewelry that Stands Out - Made Urban

Details: Read the materail…found it helpful. Could not open the link for the step-by-step guide about display…Will try out the 5 day challenge Although recently started my small venture many personal situations have made me take constant breaks…want to break that routine and get back to working mainly bcx the work itself is de-stressing for me… but then getting sales is the stressfull part

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How to Host a Successful Craft Show - Made Urban

Details: Do have swag bags as that seems to bring in tons of people. ~ Alanna of While She Was Dreaming CRAFT SHOW HOST TIP 10 – Over Prepare. This last one is a suggestion from me. I’ve met a lot of craft show vendors over the years, as a fellow vendor and as a craft show website owner and formed some great relationships.

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100+ Crafts to Make & Sell from Home - Made Urban

Details: Over 100 ideas on how to find a niche for your crafts to make products that stand out & make sales. This list goes way beyond "jewelry" "soap" or "candles"

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How to Know if your Handmade Product will Sell - Made Urban

Details: It's hard to stop yourself from diving in headfirst when ideas are new and exciting. But these 3 steps make it quick and easy to do your homework and help ensure success. (and there's even worksheets in pretty colors to make the process fun;)

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Free Product Description Template & Sample - Made Urban

Details: This article is the third and final article in a series covering how to write powerful product descriptions that sell and includes templates you can use to fill in the blanks with your product details.

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Where to Sell Handmade Online (Besides Etsy) - Made Urban

Details: This post may contain affiliate links, which means I’ll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here. If you sell handmade crafts, you’re likely aware of Etsy.

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Where to Sell Handmade Crafts Locally (Top 20 Places

Details: This post may contain affiliate links, which means I’ll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here. So you’ve started a handmade business and now you need to get out there and sell those goods!

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Do I Need a Business License to Sell Handmade - Made Urban

Details: My question which is different to all this. I am a personal artisan soap maker and don’t have a business license nor a business permit since I do soap commissions, I considered soap making as a job not a business just like a my main business license I will be getting for my future tea room pastry cafe and have a gift shop that does tea soaps to commission soaps.

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How to Start a Craft Business with No Money - Made Urban

Details: Most craft businesses start as a side project. >>Some start because of the disdain from a life-sucking job and with the hope of the side project turning into a full-time business. >>Some start as a hobby to fill the time. >>Some start because of a burning desire to make stuff and wanting to recoup […]

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Craft Businesses that Make (the MOST) Money - Made Urban

Details: Good morning. I love your site. It has given me lots of ideas. I am getting ready to retire and am considering doing craft shows. I want to supplement my recycled garden art with something that I buy wholesale and resell for additional, easier income.

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How to Promote your Handmade Business - Made Urban

Details: Most handmade businesses aren’t spending enough time on marketing. I understand why. Promotion can be one of the most frustrating aspects of running a business. It requires a lot of effort, and sometimes money, and it can be hard to track results. Generally, the marketing efforts you put in today won’t […]

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3 Easy Ways to Increase Revenue this Month - Made Urban

Details: This post may contain affiliate links, which means I’ll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here. It costs you money to attract new shoppers. >> You spend time posting to social media, sending newsletters, pitching to store owners, etc. And your […]

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What to Put on a Craft Business Card - Made Urban

Details: *Business name, website and email could be printed on the other side of the business card. Some more examples: >> A wedding photographer booking up for the season, or a vendor who offers custom orders but has limited spots, may have a business card that reads: “Save your Spot!” followed by the benefit: “Limited custom orders accepted.

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Free Craft Show Checklist (and Simple Steps to Prepare

Details: There are many details to think about and prepare for once you've been accepted to a craft show. Check out the detailed list and download the free checklist

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The Success Planner for your Handmade Business - Made Urban

Details: Not revenue. How much money did you get to take out of your business’s bank account and transfer into your personal bank account? >> If you don’t have separate bank accounts, that’s a small problem, but one that can be easily fixed. >> If it wasn’t enough to be paid for the hours you put in, that’s a bigger problem.But we can also fix that.

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How to Start a Blog to Promote your Business - Made Urban

Details: Whether you have a website, Etsy shop, or a shop on another online marketplace, you need to direct traffic to it to generate sales. One of the best ways to generate long-term traffic and valuable traffic is to start a blog and write content that is of interest to your target market.

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3 Steps to Steal Customers from Competitors - Made Urban

Details: This creates an advantage that helps your business stand out from the competition. It is important for your business to have a USP (unique selling position) to set it apart and give consumers a reason to buy from you.. But in this scenario, we’re looking at a different type of competition; one that’s not really your competitor yet, but that you hope to be in competition with one day.

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How to get into a Juried Craft Show - Made Urban

Details: Of course, you want to start with applying to the right shows and the basics of having great products, great photos, and great branding. If you can put a checkbox next to all of those but are worried about your chances of getting in due to some stiff competition, there are some best practices to […]

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3 Steps to Improve Sales Pitches at Craft Shows (or Online

Details: Introverted, shy, nervous, or none of above but wanting to become a better salesperson? There are 3 steps to do so. We often feel we have good knowledge of our product, our customers, and ourselves but it’s important to get really specific for a deeper understanding of each area. These 3 steps can […]

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How To Protect Your Business’ Bottom Line - Made Urban

Details: I worked in retail for several years and heard the words “bottom line” a lot. It came down to watching the amount of paper towel each store used, taking inventory before ordering more supplies and cutting back on staff for slower days. Little things like ordering more pens when there’s a box hidden behind the […]

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10 Steps To Get Your Handmade Products In Boutiques - Made

Details: If you’re looking to expand your reach and get your products into some retail stores around your city, province or even country, you need to make a plan. Here are some areas to think about and 10 steps you can follow to get started! 1) Set your Wholesale prices – Selling at a craft show or online is […]

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Where to Sell Handmade Jewelry - Made Urban

Details: This post may contain affiliate links, which means I’ll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here. Starting a jewelry business can be a profitable venture, but you need to find the right places to sell your handmade jewelry.

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3 Steps to Get More Customers for your Small - Made Urban

Details: Most advice on finding customers is focused on defining an ideal customer; the type of person who is most likely to buy your products. The way place a business can get off track is by creating products based on what the business owner wants to make, instead of what a target market wants […]

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What is a Juried Craft Show? (& Why They're Better) - Made

Details: If you’re starting to sell your handmade crafts on the craft show circuit, you may have heard the term “juried craft show” and are wondering; what’s the difference between a juried craft show and a non-juried craft show and which is better? This article is going to cover the topic of juried craft shows, explain why they’re beneficial, and how to properly apply to one.

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How to Increase Traffic to your Etsy Shop (in 2020) - Made

Details: To make sales through your online store, you first need traffic. Most of us have found out the hard way that you can’t set up a website or Etsy shop, list a few products, and automatically have Google or Etsy bring shoppers to you. When people do set up an Etsy shop, wait for […]

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How to Sell More Handmade Products (Online or at Craft

Details: I know, you likely don’t enjoy selling but if you want to sell more, it’s necessary. You definitely can get away with less selling at a craft show if every other aspect of your display is on point, but even then, you need to give the shopper a little attention.. When it comes to selling online, the same applies.

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Want to Stand Out at a Craft Show? Try these - Made Urban

Details: 3 – LINE & COMPOSITION. This visual merchandising technique should also be present in EVERY craft show display (the rest of the ideas in this article can be used at your discretion).. Compositions lead the eye around your booth or table. This is done by deciding which element is going to grab the shopper’s attention first (usually the bigger, brighter display at eye level or above), then

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How to Define a Target Market for your Handmade Business

Details: WHY MOST BUSINESSES ARE USING THE WRONG STRATEGY *From the ebook’s introduction: Seth Godin, one of my favorite marketing authors, uses an analogy to explain how most people operate a business: They create a key and then run around looking for a lock to open. Your handmade business may have started this way too.

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How To Photograph Your Handmade Goods - Made Urban

Details: As we mentioned in our post How to Make a Backdrop for Your Handmade Goods, photographs of your handmade goods are almost as important as the handmade goods themselves. When you’re selling online they act as your salesperson and give the shopper an idea of what your business is all about. You wouldn’t hire a […]

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10 Ways to Get More Buyers to your Craft Show - Made Urban

Details: Although craft show organizers should be doing their part to get lots of shoppers to the event (if they don’t have a marketing plan, it’s a red flag, watch for these ones too before you commit to any event), those shoppers aren’t guaranteed to be interested in your products. You know who is guaranteed […]

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How to Make Less but Sell More at your Next Craft Show

Details: Question: I sell knitted scrubbies and dishcloths, which I would consider to be similar enough to fit under the same category. If I was to make an online store to sell them, would it be enough to simply make only those two products in lots of different colors and styles, or would it be better to add a few more products, things that still fit under the same general category?

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5 Ways to Know if People will Buy your Handmade Product

Details: 3 – GOOGLE SEARCH. You can also get an indication of how popular a search term is and gather similar ideas by typing a term into the Google search bar and paying attention to results that appear below as you type.

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4 Easy Ways to Revive a Dead Facebook Page - Made Urban

Details: BIO – “Hi, I’m Jackie from Craft my Success and I help the “pull your hair out frustrated” creative biz owner get results from Facebook.If you’re a crafter, hand maker, photographer or artist, working your business around a family or day job, I will show you my proven methods for how to stop getting tumbleweeds with your Facebook posts and instead grow a loyal engaging following

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How to Target Shoppers Who ARE Buying During the Pandemic

Details: This post may contain affiliate links, which means I’ll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here. Consumers fall into one of three categories when it comes to income during this pandemic: 1) Their income has stayed the same They’re able to […]

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How to Brand a Craft Show Booth - Made Urban

Details: There’s a lot of confusion when it comes to branding and what a brand is. What you probably do know is: your brand is NOT your logo. Which is true. Your logo is part of how you communicate your brand, but branding a business is not like branding a cow; you […]

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How to Use Up-Selling to Sell More Handmade - Made Urban

Details: Getting customers to your Etsy shop, website, or craft show table takes a lot of work. So it’s important that you make the most of every shopper. It’s not about taking advantage of shoppers and tricking them into spending more money. It’s about presenting options so they can make an educated […]

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Laws for Selling Handmade Soap & Cosmetics - Made Urban

Details: Disclaimer: I’m not a lawyer by profession and nothing in this article should be construed as legal advice. Although I strive to provide accurate general information, the information presented here is not a substitute for any kind of professional advice or free from errors, and you should not rely solely on this information. Always consult a […]

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How to Make Money Selling Christmas Wreaths - Made Urban

Details: This post may contain affiliate links, which means I’ll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here. Holidays tend to encourage consumers to step up their shopping. Even people who aren’t big shoppers feel enticed to purchase Easter, Thanksgiving, Valentine’s Day, etc. products.

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How to Sell Handmade Beyond Friends & Family - Made Urban

Details: A sale is a sale but a part of me always felt a little less excited when it came from a friend or family member. I appreciated their support but desperately wanted the validation of having customers who purchased because they loved my handbags, not because they loved me.

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How to Grow your Newsletter at a Craft Show (& Make Sales

Details: Step 4 – Follow the rules. As mentioned above, keep in mind that US, Canada, UK, Australia, and many other countries have anti-spam laws and if someone complains about receiving an email from you, they perceive as spam, you may need to provide proof of a compliant opt-in.

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How to Find More Customers for your Handmade Business

Details: If you’re currently lacking sales or want to increase sales, you need to find your path to more customers. Sometimes I find it easier to work backward. Determine the end goal (find more customers) and then determine the step that must happen right before you gain a new customer, and then the step before that, […]

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Is Selling on Etsy Worth it in 2020? - Made Urban

Details: *UPDATE. More people are wondering if it’s worth it to sell on Etsy now, because craft shows have been canceled, stores have temporarily closed, and their craft business’s main source of revenue is now gone, or has drastically changed.. Here are a few articles you may find helpful to help get your handmade business through these tough times:

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How to Use Color at a Craft Show to Attract - Made Urban

Details: Color is one of the easiest ways to make an impact at a craft show. Color is what catches the eye, evokes an emotion within seconds, can help tell a story, and much more. Using color effectively so your craft show display catches shoppers’ eyes is fairly easy, but it does take some […]

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3 Tips to Avoid Awkward Shopper Silence at a Craft Show

Details: The very first craft show I sold at was in a small community league hall with less than 20 vendors. Craft fairs were fairly new and indie at that time. Although people showed up, it wasn’t exactly a buzzing scene. So it made my lack of conversation/selling skills even more apparent and awkward. When […]

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How to Attract More Customers to your Handmade Business

Details: There isn’t a business owner out there who doesn’t want to reach more people; either online or at craft shows. And marketing is the way to do it. Marketing is also the step between creating a product and getting paid for it. It’s the step I think most handmade business owners get frustrated with.

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How to get Craft Show Shoppers to Remember your Handmade

Details: With such a noisy world, you need to find a way to stand out and being louder isn’t the solution. You can’t shout your way to the top and use aggressive, in-your-face tactics (I doubt you want to anyways).. We remember the businesses, products and people we feel a connection with.And we make connections when we feel as though we have something in common.

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Handmade Products to Sell Now (During the Coronavirus

Details: Many handmade business owners have seen a big drop in sales. The drop in sales may be due to the business owner wondering if it’s appropriate to market their products at a time like this (more on that topic can be found in this article) or it may be due to the product they’re selling.Consumers are focused on buying essential products right now.

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How to Get Etsy Sales From Pinterest - Made Urban

Details: Pinterest is my absolute favorite social media platform. Not only does it allow your posts to be linked right to your website (can’t say the same about all platforms *ahem Instagram*), but your pins also have the opportunity to be found when people are searching Google. Why do you want to be found […]

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